Nicola Zoppi – Co-founder, Mind The Lab
In a few lines, from your point of view and based on what you have gathered so far, what are the main developments that you think could be presented at BTO11? So, an invitation for the audience to take part.
Participating in BTO is necessary given that it is the only event to offer ideas, innovations and updates on the health of tourism whilst facilitating an enjoyable sharing of content that is relevant for the entire sector.
In your workgroup, what do you deal with specifically?
Obviously, the “Smart Hotel” but I am a great tool-enthusiast and thus I would like to moderate some software house drawing room.
I am also interested in new payment systems.
Destination, Digital Strategy, Food and Wine Tourism and Hospitality – the main topics of BTO11. Your contribution will be incorporated into the scientific programming schedule. The underlying theme is SMART. Can you help us to break this down from your perspective and with regards to the theme you are handling?
I like to understand “Smart” as being simplification, as an adaptation to the times along with the autonomy and centrality of the tourist in the new “digital” landscape.