Smart travelers in a smart destination

So-called stimulating but not always positive international experiences have shown that so-called "Smart technologies" are a necessary condition for the creation of a Smart Destination, but they need to proceed at the same pace as Smart Governance and Smart People.

This session proposes a dialogue on this topic, focusing the attention both on enabling technological factors and on innovation, which comes from the human factor, presenting the case of smart / IoT living labs.

BTO11 | Smart travelers in smart destination

Giovanni Liberatore Università degli Studi di Firenze

Alessandro Inversini Ecole hôtelière de Lausanne
Antonio López de Ávila Innovation Management IE Business School

All the events ofMarch 21st [Day TWO]